Sustainability Meets Technology in Fashion’s Next Wave

As sustainability continues to dominate fashion headlines in 2025, technology has emerged as a key ally in reducing waste and improving transparency. One of the biggest challenges facing the industry is the environmental cost of online returns, which contribute millions of tons of CO₂ emissions each year. Vogue View is tackling this issue head-on with AI-powered sizing accuracy and virtual try-ons that drastically reduce return rates. By helping shoppers find the perfect fit the first time, we’re not only improving satisfaction but also supporting brands in meeting their sustainability goals. In a world where conscious consumption and innovation go hand-in-hand, Vogue View is redefining what it means to shop responsibly in the digital age.

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